Apple’s Event: iPhone 17, iPhone Air, Apple Watch Ultra 3, AirPods Pro 3 and More
Apple has officially unveiled its next generation of products at the September 2025 keynote, delivering one of the biggest refreshes in years. From the all-new iPhone Air to AirPods Pro 3 and the Apple Watch Ultra 3, here’s everything you need to know about the latest launches, confirmed specs, and how to secure yours in the UK.
📅 Key UK Dates
Launch event: Tuesday 9 September 2025
Pre-orders open: Friday 12 September 2025
On-sale date: Friday 19 September 2025 (some Pro/Pro Max rollouts staggered to 26 September)
📱 The New iPhone 17 Lineup
iPhone 17
6.3″ Super Retina XDR OLED, 120 Hz ProMotion
A19 chip with improved networking performance
Dual 48 MP rear cameras + 18 MP front camera
Up to 30 hours video playback
Colours: Lavender, Sage, Mist Blue, White, Black
iPhone Air (brand-new)
Thinnest iPhone ever at just 5.6 mm
Lightweight titanium design
6.5″ OLED Always-On display (120 Hz)
A19 Pro chip with C1X modem
eSIM-only worldwide
48 MP main camera + 18 MP front
iPhone 17 Pro
A19 Pro chip with new vapour-chamber cooling
Triple 48 MP camera system with up to 8× zoom
Storage from 256 GB up to 1 TB
Finishes: Deep Blue, Cosmic Orange, Silver
iPhone 17 Pro Max
Same Pro features with a larger display
Exclusive 2 TB storage option
Best battery life in the iPhone family
🎧 AirPods Pro 3
Enhanced Active Noise Cancellation – Apple calls it the “world’s best”
New heart rate sensor and live translation features
Improved fit and IP57 water/sweat resistance
iOS 26 unlocks extras: camera remote, sleep-aware audio, call enhancements
⌚ The New Apple Watch Range
Apple Watch Ultra 3
Largest and brightest Apple Watch display to date
Satellite SOS messaging and 5G support
Up to 42-hour battery (72 hours in Low Power Mode)
New fitness features: hypertension alerts, sleep scoring, AI Workout Buddy
Sustainable build with recycled materials
Apple Watch Series 11
Thinnest and most durable Series yet
Scratch-resistant ceramic coating
Hypertension monitoring, Sleep Score, 5G connectivity
All-day 24-hour battery life
Apple Watch SE 3
Affordable entry into the Apple ecosystem
Always-On display, key health features, gesture control
Aimed at younger users or those upgrading from earlier models
📬 Pre-Order with CAN Solutions
At CAN Solutions, we’ll have exclusive bundles available as soon as stock lands, including:
iPhone 17, Air, Pro and Pro Max with all four UK networks (O2, EE, Vodafone, Three)
Business handset & airtime packages on flexible terms
SIM-only options with pooled data
Trade-in and buyout support to make upgrading simple
Apple Watch and AirPods bundles for business or personal use
🚀 Why Choose CAN Solutions?
One bill across all networks and services
50+ UK staff supporting 2,000+ businesses and 18,000 live connections
Dedicated account management for business clients
Bespoke deals tailored to your usage, growth, and renewal cycle
The future of Apple tech is here. Make sure your business is ready for launch day with CAN Solutions.
